+MAHINA SKYE

The owner of Mahina Skye (Jonnalynn) contacted me via the dbc Instagram page. Based in Maui, Hawaii, she was looking for help with her branding and website. She had a faint idea of what she wanted but needed some guidance with how to get there. I started by liaising with her about the 'absolute essentials' and 'no-gos' to develop a brand strategy and visual direction. Once these were established, I worked on a logo for her as well as a set of brand guidelines. From there I rolled out business cards, gift certificates and a website www.mahinaskye.com. I assisted Jonnalynn with writing the copy for the website and curated suitable photography from her large image bank.